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Now that we’re coming to the end of the year everyone is doing their annual planning and review (us included). The biggest problem I’ve had doing these in the past is that I overcommit myself to what can actually be accomplished.

This is a quicky but it packs a punch. I stumbled across an article written by someone who’d just officially killed his startup. His story speaks volumes. You’ve got to go read his post here. You can sense the pain in his words.

There are people at the top and then there are the rest of us. And most of us in “the rest of us” camp pay special attention to the folks up top. We follow them around, dream of them noticing us, fantasize about them becoming our best friends.

If you have a business or are thinking about starting one, it’s going to be in the real world. Not in your mind. Your audience and customers are going to be real people, not imaginary. So why are you validating ideas in your head? You need real, hands-on feedback. This feedback helps you make better business decisions.

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