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Are you frustrated that your email list is growing at a snail’s pace? Do you find traffic coming to your site, but few visitors turning into subscribers? For years, I was frustrated with the slow growth of my email list, and I didn’t know what to do. I thought all I needed was a popular blog to link to me, or a post to go viral. Or maybe a new plugin!  Yeah, that’ll do it.  Like that would solve all my problems.

There are two ways of building your thing… the idea, the book, the course, the painting, the business, whatever your thing is. In this article, Julie Zhuo (product design director at Facebook) lays out the two ways like this:

If you’re going to do email right in your business, you may need to start over from scratch and reset your foundation about how to use email as a tool to grow your audience the right way.

Note from Chase: a friend sent me the article below. I didn't even finish reading it before I emailed the author to ask to republish it here on The Sparkline. Myke Cole, the author, is a writer; he knows what the work is. Enjoy.

“Everybody wants to be a bodybuilder, but nobody wants to lift no heavy-ass weights.” ― Ronnie Coleman I love that quote. It applies to anything difficult people want to accomplish. Bodybuilding, losing weight, language learning, becoming an artist/actor/musician, changing your life, building a business, getting rich...

I was out on a date the other night with my wife, and after a few particularly spicy servings of curry she left craving Juicy Fruit — you know, the bubble gum that I could had sworn was a victim of the new millennium. Weird, but whatever.

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