The Sparkline — a blog for independent creatives and entrepreneurs building matterful things.

Stay inspired, productive + on track—get a weekly email from us. Short n’ meaty, built for speed. Get it Weekly

Think Traffic is now The Sparkline. Welcome to our new home! Get the full scoop »

When you’re working on a big project by yourself, you’ve got to have a system to keep your sanity. Most of the big projects we work on — starting a blog, creating a product, publishing a series of podcast episodes, etc — have tons of moving pieces and there’s no one but ourselves to manage things.

How do you go about building new skills when you need them but you don’t yet have them? Maybe you need to learn how to create a blog or podcast. Or maybe you want to get better at design. Maybe you need to do some customer research but you don’t know how. Or maybe you’re trying to write killer articles that get shared and make some serious impact.

Everybody talks about personal brand. Some people have made their whole business about it. Others have made their whole business through it. I find that a lot of the time, when people ask about personal brand, they’re really asking about an “easy button.”

The Fizzle team has been hyper-focused on growth over the past month, and we're seeing encouraging results. As a team, we select a different "theme" each quarter to guide our project work. Our current theme is simply membership growth. We always care about growth, but these themes give us a chance to turn all our attention to one specific thing for a while to make new breakthroughs.

  Get The Sparkline Daily    —  little briefs for big boys and girls