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"That can't be right...," I muttered. +1,000% conversion? How could that possibly be right? A 4-digit increase? I checked and re-checked the data; but there were no mistakes. Having read countless books and blog posts, I'd heard about the paradigm from other startup case-studies. This was the first time I was seeing it in person.

Here at Fizzle, we’ve spent the last couple weeks in full-on year review mode. We have some new ideas to share (and some time-proven designs as well). We talked in an episode a long time ago about how we do these reviews and, more specifically, how we find the plan for next year in last year’s review.

Blogging has been one of the most valuable things I've ever done in my life. As I said back in August (when I wrote Should I Start a Blog?), I don’t know of many other ways to spend your time that can lead to a bigger impact or payoff.

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