Free Guides

Free Guides

Short and meaty guides to help you earn a living doing something you care about.

We release new guides occasionally. Get notified.


Fizzle’s guide to the top 10 mistakes in starting an online businessTop 10 Mistakes in Starting an Online Business

In our work with thousands of entrepreneurs we’ve seen smart people make the same mistakes over and over.

This guide will help you avoid those common pitfalls on the road to building something great.


20 examples of killer unique selling propositions20 Examples of Killer Unique Selling Propositions

20 Killer USP Examples displayed in a free PDF guide you can download now. Use these examples to get ideas for your own unique selling proposition.


Fizzle’s guide to Defining Your AudienceDefining Your Audience Guide

A handbook for clarity on your target market, ideal client, tribe, avatar, persona, whatever the kids are calling it these days.

Exercises, worksheets, tons of clarifying questions and 12 interviews with experts on the topic.


Fizzle gumroad quickstart guideGumroad Quickstart Guide

A short video and handbook to give you everything you need to start selling something online with Gumroad.

Including 5 interviews with folks who do this with Gumroad for a living. (Some even support families!)


The 30-day “Just Ship It!” Challenge

Create, Launch and Sell a new product or service online in the next 30 days. This email-led guide walks you through each step of the journey. It’s like an extremely knowledgable friend emails you every couple days with exactly what to do next.


Fizzle Web Hosting Guide 2015

Planning a new website or blog? Looking to upgrade your existing site? We’ve got you covered with this hosting guide.

We’ve tried dozens of platforms and hosting options for websites over the past decade, and these are the current best options we use and recommend.


Want More Guides?

We put out new guides a few times a year. Enter your email and we’ll make sure you get them when they come out. We’ll also send you our guide to defining your audience, the FIRST step in knowing how to find, delight and grow your audience.


“You're always full of information, ready to help and answer a question, and from what I can tell there isn't a question you don't shy away from answering.’ ~ Darlene