And as we dive right in here, many of us naturally resist doing some of the most eye-opening parts of this stage. (We get into what those parts are and how to do them in this episode.)
The cost of skipping over these parts is a plan that’s too rigid and too isolated from the world of your customer. (Which is why our planning stage culminates in what we call a Business Sketch Template.)
This is one of my favorite stages because it’s where so many insights happen.
Where do those insights come from? Your customers (even though they’re just potential customers at this time).
There are 5 steps to the Planning stage and in this conversation we’ll walk you through each one with plenty of stories and explanations to get these ideas embedded in your process.
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The real meat of each of these items is in the conversation. The items below are meant as simply a placeholder while you listen to the episode.
— Fizzle (@Fizzle) April 8, 2015
“The way to succeed in a startup is not to be an expert on startups, but to be an expert on your users and the problem you’re solving for them.”
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