If you are stuck in the romantic notion of what it looks like to create a business and you need some motivation to stop running away from the hard work, you’re going to love this episode.
On today’s show we are joined by none other than Justin Jackson, who went from having a day job to being a successful author and creating 100 projects in one year, all to show that it is possible for you to become an indie entrepreneur (even in Canada!).
Justin is the founder of MegaMaker, where he advises software, SaaS, and digital product companies. His books, Marketing for Developers and Jolt have sold thousands of copies, and truly saved him from bankruptcy. On his blog and in his podcast he focuses mainly on topics like product marketing, helping entrepreneurs and software companies around the world.
Inside this episode Justin shares his experience of pursing his indie entrepreneur dream and how he got caught up in the romantic fantasy of what it’s really like to start a business. Justin gets vulnerable, revealing that his initial motivation for creating 100 projects in a year was to impress others and get approval from celebrity entrepreneurs, instead of doubling down on what was already working for him. Plus, he gets super real with us about how you absolutely cannot avoid the hard work that entrepreneurship requires.
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