Should You Delete Negative Comments? + Other Audience Questions (FS051)
This week we feature two more interviews and listener questions covering some of these topics:
- Four audience journey questions (from an experienced advertising mind).
- Finding the blogger-give/audience-take balance.
- Plus a question showcasing the difference between a big and sucky audience and a small and profitable audience.
The Guide to Defining Your Audience
We’ve put together a handbook to help you get to clarity on your target market, ideal client, tribe, avatar, persona, whatever the kids are calling it these days. The guide includes:
- Bullet point notes on each of the expert interviews with links to specific tools they use.
- Worksheets and exercises to get to the truth about your audience so you can resonate and sell to them.
- The big list of questions to ask about your audience (including the two failsafe questions).
- Quick summaries of the most important concepts in customer development (that’s what the startup world calls it) to keep you on track (without wasting a bunch of time).
Download the guide and start cranking with these worksheets and insights from experts so you don’t make the mistake as the entrepreneur in the story I shared last week.
Experts in this episode
A full 20% of the recent Fizzle planning retreat was spent watching this video and falling over with laughter. I can’t for the life of me figure out which is my favorite. But I’ve chosen what I think is the most “Fizzle Show-ish” goat yelling clip and made it the intro to this episode. What do you think?
Urban Dictionary: how’s your father — Go for a ride.
Hey Batter Batter! — This is an epic bit from Brian Reagan I reference in the show. What are we, rabbits?
Corbett’s Choosing A Topic Course in Fizzle — Choosing a topic for your business (or blog, podcast, platform, etc.) is an incredibly important decision. In this 70m course Corbett walks you through listing potential business topics and implementing the impartial decision matrix (a lil’ thing he uses to stay smarter than me). If you’re not a member, you can get in for a buck.
Chris Guillebeau: The Lesson of Convergence — “Many people talked about building a business based on a hobby or passion. However, others cautioned that “follow your passion” is more complicated than it first appears.”
NextDraft: The Day’s Most Fascinating News with Dave Pell — Mentioned in Joseph’s question.
I’ve taken a lot of courses and been involved in several paid communities since I started my business, but I’ve never ever felt like anyone CARED as much about seeing my reach my goals as the Fizzle Team. They show up for me as much as I show up for myself. Thank you SO much, you guys!
📓 Articles & Announcements
Is your podcast routine stuck in a rut? If so, we’ve got just what you need! Jane Portman from Userlist joins us on the blog today to share her podcasting genius. Keep reading for 8 experiments you can try when your podcasting routine needs spicing
Today is an exciting day for Fizzle. We’re announcing a complete refresh of Fizzle, including every aspect of our user experience – courses, content, live events and more. Since we first opened Fizzle in 2012, we’ve provided thousands of entrepreneurs and creators with training, coaching and community. Today, this refresh marks
Hands up if you easily create consistent content week after week without fail. My guess? Since you’re reading this article, that’s probably not the case. Despite what you may be thinking – you’re not alone. Lots of content
🎙️ Podcast Episodes
Joe Valley is an Author, Guest Speaker, EXITpreneur, Advisor, and Partner at Quiet Light. He has also built, bought, or sold over half a dozen of his own companies. Over the last nine years, Joe has mentored thousands of entrepreneurs whose goal is to achieve their own eventual exit. He
Tiffany Bisconer is a CPA with over 20 years of accounting and tax experience. Tiffany worked with one of the top certified public accounting firms before becoming director of Acena Consulting. She combines her private industry and public accounting experience to work with CPA firms and directly with business owners
This has been an exciting month for Fizzle! We recently announced a complete refresh of Fizzle, including every aspect of our user experience – courses, content, live events and more. Since we first opened Fizzle in 2012, we’ve provided thousands of entrepreneurs and creators with training, coaching and community.