Your Customers Can Teach You How to Sell to Them. Here’s How (FS182)

🎙️ Listen to the episode:
Episode 182: Your Customers Can Teach You How to Sell to Them. Here’s How (FS182)

One huge risk in modern small business is to spend months or years working on a project only to release it… and find nobody wants it.

Entrepreneurship has risk at the heart of it. We manage risk.

Some of us manage that risk well. Others poorly. Most of us don’t plan for risk very well, but we’ve got enough tenacity to make changes on the fly as we learn.

So, what if you could reduce the risk of your business?

What if you could make your project or business or campaign more likely to succeed?

What if you could do that right now, without creating a business plan or designing prototypes or even naming your business?

Would you do it?

And if I told you it had something to do with talking honestly, curiously and candidly with potential customers — doing more listening than talking, in fact — would that make you nervous? Or would it excite you?

It probably bums you out a little. Talking to customers can be hard, but it will literally make your business more likely to succeed over the long-haul.

Now, when we at Fizzle talk about talking to customers we actually mean a very specific methodology. We teach that method in this course. It involves anchor questions, follow up questions, insights about finding people to talk to, etc.

But for those of you who might be new to this way of talking to customers, we wanted to create a podcast episode where we talk you through what we think are the most important pieces of this process.

This conversation will be especially helpful if your business is online and you, like many of us, spend more time talking AT your customers than you do talking WITH your customers…

… because feedback from these people can change the course of your business success forever.


Show Notes

Customer Conversations Course — the 5 step process

Fizzle Members : Customer Conversations Helped Me Find My "Why" – Fizzle Forums

Hey, Could I Ask You a Few Questions? The Art of Surveys (FS094)

Earn a living doing something you love.

Grow an audience and get paid for your work as an independent creator. Fizzle is where creators come to learn, share and make progress toward their online dreams.

I’ve taken a lot of courses and been involved in several paid communities since I started my business, but I’ve never ever felt like anyone CARED as much about seeing my reach my goals as the Fizzle Team. They show up for me as much as I show up for myself. Thank you SO much, you guys!

Claire Pelletreau

📓 Articles & Announcements

  • Introducing Fizzle 2.0

    Today is an exciting day for Fizzle. We’re announcing a complete refresh of Fizzle, including every aspect of our user experience – courses, content, live events and more. Since we first opened Fizzle in 2012, we’ve provided thousands of entrepreneurs and creators with training, coaching and community. Today, this refresh marks

  • The Secret to Creating Consistent Content (that nobody’s talking about)

    Hands up if you easily create consistent content week after week without fail. My guess? Since you’re reading this article, that’s probably not the case.   But despite what you may be thinking  – you’re not alone.  Lots of

  • How to Start a Blog (The 5 Most Essential Steps)

    Starting a blog can be a life changing decision. I started blogging on a sabbatical while road-tripping through Mexico one year, and had no idea just how much my life would change as a result. Because I started a blog, I have: Reached millions of people Made friends around the

🎙️ Podcast Episodes

  • The Golden Age of Creators with Barrett Brooks

    Barrett Brooks is COO at ConvertKit, which is a email marketing software for creators (authors, musicians, chefs, filmmakers, comedians, YouTubers, etc.). In this episode, Barrett goes into depth on how to own the relationship between your audience independently of social media and other platforms. By creating your own website, and

  • “Traveling Light” with Chase Reeves

    Today we have former Co-Host and Co-Founder of The Fizzle Show, Chase Reeves! We catch up with Chase today as he embarks on his own podcast journey with his new show: “Traveling Light,” where he explores the ideas, lifestyles, and habits of pop creatives, thinkers, and makers

  • Life Profitability: Measuring What Matters with Adii Pienaar

    Adii Pienaar is founder of WooCommerce and Conversio, both of which he successfully sold. In his new book Life Profitability, Adii gives us a new perspective for becoming self-aware, recognising your values, and understanding your impact.