So many answers to current problems are in talking to your customers. That’s why we make guides and courses on defining your target market one of the first orders of business here at Fizzle. And yet, it’s a weapon even successful entrepreneurs forget to use.
Six and a half years ago I started a company that would become my first success. In less than two years, it allowed me to support my family without any other income. The business was a simple meal planner called Paleo Plan. It was my 6th attempt at an online business. After several years of fizzled ideas and false peaks I had finally quit my job and truly become my own boss.
On the show today we answer a great question from a listener who wants to bring his brick and mortar business online. What should he be thinking about? What are the common roadblocks and challenges? What are some unfair advantages brick and mortar businesses could take advantage of?
Buttered coffee, infographic research tips, the importance of LinkedIn profiles and what podcast to listen to next… all this and more covered on the show today. I’m curious, what are some new businesses you’ve fallen in love with recently? Tell me in the comments.
Small businesses live and die by what our customers think of us. Staying intimately connected to your customer base isn't just advised, it's essential to your very survival. On The Fizzle Show, we often recommend talking with customers frequently, through both in-depth one-on-one interviews, responsive and frequent email conversations, and through surveys.
Most of the people we meet who want to start a blog or podcast or business either have no idea how they’re going to make money or they’re too confident in some vague, doubtful scheme for revenue.
I walked into the Starbucks, took a look around and then saw a friendly wave from the Fizzler I was there to meet. We were sitting down to catch up and chat about his growing business, and he had already grabbed a table for us.