A well-executed series of customer interviews can help you decide exactly what projects you should take on to grow your business. In other words, customer interviews are a secret weapon for smart entrepreneurs.
A well-executed series of customer interviews can help you decide exactly what projects you should take on to grow your business. In other words, customer interviews are a secret weapon for smart entrepreneurs.
“No point in beating around the bush – I’m hoping for advice (and reassurance) here. I’ve recently experienced a pretty huge disaster in my freelancing career, and I’m absolutely kicking myself.”
For those of us providing some type of service for a living (and that's 84% of businesses in the US), referrals can be the fuel that fires the engine of growth. The choice to become a customer is rooted in trust. When it comes to figuring out who we can rely on, most of us will place our business in the hands of someone recommended by a friend versus a complete stranger.
If you sell a product, digital or not, you are going to experience what this Fizzler experienced. She sells a digital training course. The course has a 30 day money back guarantee.
You’ve heard the advice: when creating your first product, you should aim for a minimum viable product. In other words, the smallest thing you can put out in the world to test whether customers really want it.
The whole idea of content marketing is predicated on one core belief. We’re all screwed if it’s a bogus belief. “The model proposed in blogging seems to be that you show what you know, people sign up, and then you sell them what you know.”
Today we are doing a test to see if the hype is true about high quality podcast microphones: is there really a mic out there that can make your voice sound amazing, if so, which one is it and is it worth the cost.