On our 52nd episode, we share the 24 things we learned in a year of podcasting, what we wish we would have known before we started, and how to slap yourself into gear (because, like us, you probably deserve it too).
Thanks for an incredible first year of the Fizzle Show. From making us the #1 business podcast, to the Pejorative Mexican™, all the way through Muppets and goats… you’ve been amazing to make things for. Here’s to the next year.
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“24 lessons learned in a year of podcasting (to 10,000+ listeners)”
The 24 Lessons
- Holy shit, get started: Listen to this part in the show for the caveat.
- Make something valuable and fun. It takes time to find the balance between “what I want to make” and “what they want to listen to.”
- Don’t listen to the loud minority. Be they positive or negative.
- Keep going.
- Podcasting is more immersive and engaging, though less accessible than blogs/websites/social media/etc.
- Screw states. They go down, they go up, who knows why. Get too excited about them and you’ll be sad either way. (But you do kind of have to be aware.)
- Create episode arcs. Also, multi-episode arcs (like our monthly themes).
- Interviews can be lots of work. But they can perform really well. (Like this stuff.)
- Have someone else do the technical stuff. (thx, a-holes.)
- Listening to the podcast connects you more to the show than just recording it.
- Audio quality matters. We explain some caveats on this one.
- Try both pre-batching a bunch of episodes and doing things in real time. It can connect you to feedback and audience responses better (without burning you out).
- The ROI isn’t clear, but doing a podcast is worth it for a lot of different reasons.
- Podcasting is getting crowded. You’ll be better off having started now.
- Podcasting is fun when you have partners.
- Don’t underestimate the value of inside jokes. People like them.
- Be consistent. There’s two angles to this one.
- If doing interviews, find people who aren’t interviewed elsewhere or at least ask them different questions. (I recommend listening to this guy for some ideas.)
- Make a headline before you record. It’s real hard to derive a headline from an hour long, earnest, exploratory conversation.
- Podcasting may or may NOT be for you. Be the judge for yourself.
- The real art is learning how to be yourself on this mic. Fuck expectations, be yourself.
- Serving a GREAT audience really helps. I’d have burned out long ago if it wasn’t so clear our audience is full of earnest, good, brave people.
- Stand instead of sit. Helps energy wise
- Figure out what time of day you sound the best. Energy, etc.
Our most popular episodes (in order)
- Finding Your Voice — The Fizzle Show 001
- How To Stay Motivated (FS010)
- What I Wish I’d Known Before Starting My Business (FS016)
- Why You Are Discouraged (FS024)
- Is It Too Late? (FS025)
- A Walk Through Making Your First Product in 7 Steps (FS027)
- Wait! Before you Turn Your Idea Into a Product… the 4 Part Podcast Series (FS035)
The Fizzle Song (Levi Whalen Remix)
This is the killer song I’m using in the intro/outro (with a little lyrics at the beginning added). SO love this.
Steven Pressfield: The 10,000 Hour Rule — “But what exactly are we learning when we’re beating our brains out all those years?”
The Top 10 Mistakes in Online Business
Every week we talk with entrepreneurs. We talk about what’s working and what isn’t. We talk about successes and failures. We spend time with complete newbies, seasoned veterans, and everything in between.
One topic that comes up over and over again with both groups is mistakes made in starting businesses. Newbies love to learn about mistakes so they can avoid them. Veterans love to talk about what they wish they had known when starting out.
These conversations have been fascinating, so we compiled a list of the 10 mistakes we hear most often into a nifty lil' guide. Get the 10 Most Common Mistakes in Starting an Online Business here »