The Sparkline — a blog for independent creatives and entrepreneurs building matterful things.

Learn how to set goals that actually stick The tuneup your website desperately needs

Posts by: Chase Reeves

I think, fiddle and flahoolick. Excitable. Co founder and drawer guy at Fizzle.co

Modern western culture is buzzing with ideas about living a happy and fulfilled life. I can’t walk down the street without seeing a #liveyourdream hashtag on something. There seems to be hundreds of books, podcasts, courses, shows and instagram accounts about it. But with all the gurus and research courses and books out there, is there a framework that can really help? I mean, we should know that by now, right?

If you want to write things that inspire action — web sales pages that effectively sell your product, emails that readers will click on and share, etc. — this article is for you. I repeat: if you want to make things on the internet that work, if you want to publish webpages and videos and podcasts and emails into the world that get results, you’re in the right place.