The Sparkline — a blog for independent creatives and entrepreneurs building matterful things.

Learn how to set goals that actually stick The tuneup your website desperately needs

Posts by: Corbett Barr

Cofounder and CEO of Fizzle. Entrepreneur for a decade. Blogger, podcaster, lifestyle business builder.

Hey friends! Fizzle is hiring several new positions that I want to tell you about today. First, let me share a little about what working for Fizzle is like.

You know how important it is. We don't have to tell you. Your email list is one of the most valuable parts of your business... or at least it should be. But yours isn't growing, not as fast as you know it should be anyway. Or, maybe you haven't even started one. You're worried your competitors are passing you by because their lists are growing much faster. You're right to worry. You should be worried.

Humans have a destructive tendency to overcomplicate things. Building a small business is no different. The essence of a successful business is incredibly simple. As Paul Graham says, you have to build something people want. Expanded just a little, you have to create something that solves a problem or addresses a desire for people in a way they’re willing to pay for.

Our very own Chase Reeves is the opening speaker for a brand new conference started by our friends at ConvertKit! The conference takes place June 23 to 25 in Boise, Idaho. With Craft + Commerce, ConvertKit is creating a space for online entrepreneurs, bloggers, podcasters, vloggers, to learn how your craft is not only a means to earn a living online, but also a way to make a meaningful impact on your customers and do work that matters.

At Fizzle, we’re focused on helping our members earn a living doing something they love. Our courses and community are designed to help these members make smart progress while supporting each other in a fun environment.

Email newsletters can be a great way to grow an audience and keep them engaged. If you’re working to grow an audience through email, offering an email newsletter instead of the traditional subscriber giveaway is an option worth considering.

Martin Seligman, the father of the field of positive psychology, famously said in a 1999 speech that “psychology was half-baked.” He was referring to the fact that psychology up to that point had really focused just on mental illness and on repairing damage. He then said, “...that's only half of it. The other side's unbaked, the side of strength, the side of what we're good at.”