Case Study: Which Source of Web Traffic Converts the Best?
Okay, I'll admit it. I'm trying to tell you not to do something I did for years. Obsess over traffic. Or at least traffic volume.
I'm sure you've heard it before, traffic isn't important, targeted traffic is. In this post I'm going to give you some very specific results that show how much you would be missing if you focused solely on traffic volume and not at the type of traffic you are getting.
You see, the week before last as an experiment I spent 3 hours on 12 different traffic strategies. I measured the time spent, the volume of traffic that resulted, and the conversions (signups to my free business reporting app).
In this post I'm going to reveal all of the numbers in detail, convince you of the importance of getting serious about delving further into Google Analytics and hopefully even give you some traffic ideas.