Michael Steele is co-founder at The Bright Agency, where they work hard to help membership sites grow beyond the dreaded plateaus. Michael also sends out advice a couple of times a month to a group of membership site owners to help improve their business. Join today at http://brightagency.net/join-up/. It's free and it always will be.
When you look around, it’s not hard to notice the rapid surge of membership businesses. Even giants like Apple and Amazon are going all in with the recurring model. The biggest reason why is this: getting a customer to buy from you again is a whole lot easier than getting someone to buy from you for the first time.