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Jess Lively is the founder of Life with Intention online and host of the popular podcast, The Lively Show. Jess recently stopped by the Fizzle studios to sit down for a Founder Story. Founder Stories are long-form video interviews with founders of independent businesses we believe in. Founder Stories are a key part of our approach to helping aspiring entrepreneurs build their thing, along with the Fizzle Roadmap, courses, and the community of entrepreneurs who won't let you quit.

"I just don't understand," she sighed, visibly frustrated. "I did what 'the experts' say to do: I validated my idea. I built this product based on customer research. And yet, when I launched... nothing... crickets. What gives?"

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