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If you're reading this blog post, you're at least vaguely interested in the concept of Facebook ads. But is it just me, or does this whole concept make you feel a bit skeptical? Isn't it kind of sleazy to pitch ourselves in front of unexpecting social media scrollers? Is this a legit way to grow my business, or is it just a bottomless money pit to be avoided at all costs?

If you haven't started your own podcast yet, odds are you've thought about it. Podcasting is awesome because people can tune in on the go -- in their cars, while washing dishes or mowing the lawn. On top of this, many of us feel comfortable "just talking" instead of sitting down to write a blog post or attempt to record something on YouTube.

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