The Sparkline — a blog for independent creatives and entrepreneurs building matterful things.

Earn a living doing what you care about.
Takes work but we can show you how.
Free Training

Think Traffic is now The Sparkline. Welcome to our new home! Get the full scoop »

In his new book Born For This, author Chris Guillebeau highlights the story of Shenee Howard, a brand strategist who found herself “broke and clientless” back in 2011: Instead of talking to experts in hopes of obtaining wis­dom and advice, Shenee decided to turn the tables and talk to 100 regular people, asking them about their problems, with the goal of using her unique skills to find solutions for them. Using social media and email, she offered unlimited 15-minute strategy sessions by phone to anyone who had questions about branding — for free.

  Get The Sparkline Daily    —  little briefs for big boys and girls