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Do you know what the hardest thing about doing webinars is? Doing your first webinar. Seriously! In my experience of teaching webinar courses, live workshops and developing webinar software for over 6,000 people, I’ve learned that once anyone does their first webinar, it’s pretty much smooth sailing from there on in. It just gets exponentially easier and better each time.

For those of us providing some type of service for a living (and that's 84% of businesses in the US), referrals can be the fuel that fires the engine of growth. The choice to become a customer is rooted in trust. When it comes to figuring out who we can rely on, most of us will place our business in the hands of someone recommended by a friend versus a complete stranger.

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