The Future of Online Publishing: 4 Experts, 6 Principles (FS030)

🎙️ Listen to the episode:
Episode 30: The Future of Online Publishing: 4 Experts, 6 Principles (FS030)

Where is blogging going? What will it look like in the future? And while we’re on the big questions: what is “blogging?”

Your answer to these questions change, not only what you choose to work on, but how you go about doing that work.

We invited four successful online publishers to share their answers with you. The conversation resulted in 6 principles of online publishing.

Our Expert Guests

Leo BabautaLeo Babauta — Leo built Zen Habits into one of the world’s biggest blogs. Check out his recent Habits of Entrepreneurs series.

Leo BabautaNathan Barry — Nathan’s amassed a whole slew of killer services, books, videos and other training stuff on his site. Checkout his super helpful post-mortem on his latest launch: $36,297 in 24 Hours: Behind the Scenes of the app Design Handbook Launch.

Leo BabautaBarron Cuadro — Barron built Effortless Gent into his full time bread and butter. And boy does that bread and butter look fashionable! Check out his Dress like a Grown Up book.

Leo BabautaScott Dinsmore — Scott’s built Live Your Legend up to a massive site full of engaged people reaching higher. Check out his awesome Ted X talk. (almost a million views!)

It’s inspiring to hear how these guys are developing their businesses and planning for the future.

Note: This is our 30th episode! You made us a #1 business podcast all the way in the beginning. And now we have over 10,000 listeners every week! If I knew how to find you (and if this podcast made any money) I’d totally buy you a beer.

Note: this conversation was recorded during a live event. Also, Scott wore pink pants.

Note: we tried hard to get female perspective on the show and we apologize that none of those guests were able to make it. Please know we tried, and, in the end, the best we could do was Scott’s pink pants.

6 Principles of Online Publishing

Discover yourself: “blogging” is just “writing” is just honing and communicating your thoughts. Writing regularly will uncover who you are and what you’re here for. Even if you never build an audience it’s a powerful tool for self growth.

Be valuable: solve someone’s problem. Make something useful. Or, as we like to put it: make something for someone’s butt (you’ll have to listen in for the crucial context on that one).

Big isn’t necessary: you don’t need a big audience to have a profitable business. Going deeper for a smaller audience is a viable business model.

Learn and teach: don’t wait until someone calls you an “expert.” Learn something small and meaningful and immediately begin sharing your insights with others.

Don’t rush it: building an audience online is a viable way to earn a living. Be willing to invest some time now to learn, apprentice under someone, etc., and build up skills and relationships for a long career.

Get offline: if you want to make something important and successful, connect with people in meatspace, in person. Remind yourself it’s not about numbers — it’s about names, needs and transformation.

Earn a living doing something you love.

Grow an audience and get paid for your work as an independent creator. Fizzle is where creators come to learn, share and make progress toward their online dreams.

I’ve taken a lot of courses and been involved in several paid communities since I started my business, but I’ve never ever felt like anyone CARED as much about seeing my reach my goals as the Fizzle Team. They show up for me as much as I show up for myself. Thank you SO much, you guys!

Claire Pelletreau

📓 Articles & Announcements

  • 8 Experiments to Spice Up Your Podcasting Routine

    Is your podcast routine stuck in a rut?  If so, we’ve got just what you need!  Jane Portman from Userlist joins us on the blog today to share her podcasting genius.  Keep reading for 8 experiments you can try when your podcasting routine needs spicing

  • Introducing Fizzle 2.0

    Today is an exciting day for Fizzle. We’re announcing a complete refresh of Fizzle, including every aspect of our user experience – courses, content, live events and more. Since we first opened Fizzle in 2012, we’ve provided thousands of entrepreneurs and creators with training, coaching and community. Today, this refresh marks

  • The Secret to Creating Consistent Content (that nobody’s talking about)

    Hands up if you easily create consistent content week after week without fail. My guess? Since you’re reading this article, that’s probably not the case.   Despite what you may be thinking  – you’re not alone.  Lots of content

🎙️ Podcast Episodes

  • The EXITpreneur’s Playbook with Joe Valley

    Joe Valley is an Author, Guest Speaker, EXITpreneur, Advisor, and Partner at Quiet Light. He has also built, bought, or sold over half a dozen of his own companies. Over the last nine years, Joe has mentored thousands of entrepreneurs whose goal is to achieve their own eventual exit. He

  • R&D Tax Credits with Tiffany Bisconer

    Tiffany Bisconer is a CPA with over 20 years of accounting and tax experience. Tiffany worked with one of the top certified public accounting firms before becoming director of Acena Consulting. She combines her private industry and public accounting experience to work with CPA firms and directly with business owners

  • Behind the Scenes: Fizzle 2.0

    This has been an exciting month for Fizzle! We recently announced a complete refresh of Fizzle, including every aspect of our user experience – courses, content, live events and more. Since we first opened Fizzle in 2012, we’ve provided thousands of entrepreneurs and creators with training, coaching and community.